Tourism Marketing Plans Approved
At a glance
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The Finance Committee unanimously approved a revised media agency request for proposals, a visual asset budget allocation with a 20% administrative fee, and $475.83 in promotional materials.
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What this means
The approved media agency request will include contingency and exit language for possible changes in state funding or reimbursement requirements. The committee also authorized tourism content focused on regional attractions and approved stickers and a pop-up banner for trade shows and events. Members discussed future marketing about affordable transportation and travel options.
Key decisions
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- Approved the March 30, 2026 meeting minutes.
- Approved the profit and loss statement and balance sheet.
- Approved the May media spend invoice and March administrative invoice.
- Approved the updated Media Agency RFP, with staff directed to incorporate funding-contingency and exit-clause language before redistribution.
- Approved the annual auditor RFP review, including suggested contingency protections and formatting updates.
- Approved the remaining visual assets budget allocation and a 20% administrative fee.
- Approved $475.83 in promotional expenses for sticker reprints and a pop-up banner.
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