Downtown Advisory Committee — April 21, 2026: signage review, Downtowners update
At a glance
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Committee approved the March 17 minutes; reviewed compiled downtown signage data and agreed next steps focused on wayfinding, usability, and branding; staff to present the Downtown Summit overview to Council on May 14 and pursue an outside lighting planning grant. Downtown business group reported upcoming events and new businesses.
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Key decisions
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- Approved minutes from March 17, 2026 (unanimous).
- Nick Little to present the January 20/Downtown Summit overview to City Council on May 14, 2026 and return to the committee after Council discussion.
- Staff to pursue a grant for outside lighting planning.
- Committee to focus signage work on wayfinding (parking lot labeling), usability (sign spacing), and branding (district color scheme); Nick Little was asked to return with a City of Longview branding package and standards for signage per pole/area to inform a new parking sign plan.
- Downtowners announced community activities and business updates: Planting Day (May 17), Deep Clean Downtown Day, Fourth Fridays initiative, harvest fest planning, and three incoming businesses (a restaurant/bar, a secondhand store, and an insurance business).
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