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With funding for the Pilot Program approved, the committee focused on marketing a program that helps residents and people who work in Grove City pay health insurance premiums. Members accepted a draft flyer and discussed employer outreach, a City webpage, social media, and email campaigns.
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The program is intended to help residents who struggle to afford health insurance and small businesses that cannot provide insurance to employees. Staff will coordinate marketing, while the committee develops clearer explanations of the program’s economic benefits. Members also agreed that the program should eventually be called health insurance assistance because it does not cover co-pays or other healthcare costs.
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