Committee elects new leadership
At a glance
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The committee elected Jane Lin as chair and Selina Kaing as vice chair. Members also mapped out 2026 economic development priorities, with a strong emphasis on tourism, business outreach, branding, and preparing local businesses for major upcoming events.
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Topics discussed
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What this means
The committee chose new leadership for the year: Jane Lin will serve as chair and Selina Kaing as vice chair. Members also discussed how Cupertino could benefit from major 2026 events by helping local businesses prepare and by improving city messaging, marketing, and visitor information. They recommended creating subcommittees, setting measurable goals, and continuing budget discussions at a later meeting. Staff said the broader 2026 work plan will keep developing, with formal adoption expected in early 2026.
Key decisions
Follow the major takeaways from this briefing.
- Jane Lin was elected chair.
- Selina Kaing was elected vice chair.
- Members recommended creating subcommittees focused on partnerships and on messaging, positioning, and branding.
- Members recommended revisiting the subcommittee proposal and budget discussion as a formal agenda item at the next meeting.
- Members identified tourism, business outreach, and marketing preparation as major 2026 priorities.
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Meeting information
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Economic Development Committee
Agenda
- Additional Teleconference Locations: and Teleconference Locations Pursuant to Government Code 54953(b)(2): 750; The City Dr S, Suite 450, Orange, CA 92868; 3 Xing An Road, Pearl River New City, Tianhe District, Guangzhou, GUA, China, 510623.
- IN-PERSON AND TELECONFERENCE / PUBLIC PARTICIPATION INFORMATION OPTIONS TO OBSERVE: Members of the public wishing to observe the meeting may do so in one of the following ways: 1) Attend in person at Quinlan Community Center, Conference Room, 10185 N. Stelling Road. 2) Watch a live stream online at https://youtube.com/@cupertinocitycommission and www.Cupertino.org/webcast. OPTIONS TO PARTICIPATE AND COMMENT: Members of the public wishing to address the Economic Development Committee may do so in the following ways: 1) Appear in person at Quinlan Community Center, Conference Room, 10185 N. Stelling Road: A. During “Oral Communications”, the public may comment on matters not on the agenda, and for agendized matters, the public may comment during the public comment period for each agendized item. B. Speakers are requested to complete a Speaker Card. While completion of Speaker Cards is voluntary and not required to attend the meeting or provide comments, it is helpful for the purposes of ensuring that all speakers are called upon. C. Speakers must wait to be called and may begin speaking when recognized by the Chair. D. Speakers are limited to three (3) minutes each. However, the Chair may reduce the speaking time depending on the number of people who wish to speak on an item. A speaker representing a group of 2 to 5 or more people who are present may have up to 2 minutes per group member, up to 10 minutes maximum. E. Please note that due to cyber security concerns, speakers are not allowed to connect any personal devices to any City equipment. However, speakers that wish to share a document (e.g. presentations, photographs or other documents) during oral comments may do so by: a. E-mailing the document to EDC@cupertino.gov by 12:00 p.m. and staff will advance the slides/share the documents during your oral comment. 2) Written communications as follows: A. E-mail comments to EDC@cupertino.gov B. Regular mail or hand delivered addressed to the: Cupertino Economic Development Committee, City Hall, 10300 Torre Avenue, Cupertino, CA 95014 C. Comments addressed to the Economic Development Committee received by 12:00 p.m. on the day of the meeting will be included in written communications published and distributed before the beginning of the meeting. D. Comments addressed to the Economic Development Committee received after the 12:00 p.m. deadline, but through the end of the Commission meeting, will be posted to the City’s website by the end of the following business day. 3) Teleconference in one of the following ways: A. Online via Zoom on an electronic device (Audio and Video): Speakers must register in advance by clicking on the link below to access the meeting: https://cityofcupertino.zoom.us/webinar/register/WN_J4k2qKFzQWyRq97URjkESQ a. Registrants will receive a confirmation email containing information about joining the webinar. b. Speakers will be recognized by the name they use for registration. Once recognized, speakers must click ‘unmute’ when prompted to speak. c. Please read the following instructions about technical compatibility carefully: One can directly download the teleconference (Zoom) software or connect to the meeting in their internet browser. If a browser is used, make sure the most current and up-to-date browser, such as the following, is used: Chrome 30+, Firefox 27+, Microsoft Edge 12+, Safari 7+. Certain functionality may be disabled in older browsers, including Internet Explorer. B. By Phone (Audio only): No registration is required in advance and speakers may join the meeting as follows: a. Dial 669-900-6833 and enter WEBINAR ID: 849 1908 7736 b. To “raise hand” to speak: Dial *9; When asked to unmute: Dial *6 c. Speakers will be recognized to speak by the last four digits of their phone number. C. Via an H.323/SIP room system: H.323 Information: 144.195.19.161 (US West) 206.247.11.121 (US East) Meeting ID: 849 1908 7736 SIP: 84919087736@zoomcrc.com
- ROLL CALL
- OPENING REMARKS AND INTRODUCTIONS
- APPROVAL OF MINUTES - None
- POSTPONEMENTS
- ORAL COMMUNICATIONS
- This portion of the meeting is reserved for persons wishing to address the Committee on any matter within the jurisdiction of the Committee and not on the agenda. Speakers are limited to three (3) minutes. In most cases, State law will prohibit the Commission from making any decisions with respect to a matter not on the agenda.
- PUBLIC HEARINGS - None
- OLD BUSINESS - None
- NEW BUSINESS
- Subject: Elect Chair and Vice Chair positions
- Subject: Discuss Economic Opportunities in 2026: Super Bowl LX, FIFA World Cup, and Cupertino TV Show
- Subject: Brainstorming Session on the 2026 Economic Development Committee (EDC) Work Plan Projects
- CITY COUNCIL SUBCOMMITTEE REPORTS
- STAFF AND COMMITTEE REPORTS
- FUTURE AGENDA SETTING
- ADJOURNMENT
- In compliance with the Americans with Disabilities Act (ADA), anyone who is planning to attend this meeting who is visually or hearing impaired or has any disability that needs special assistance should call the City Clerk's Office at 408-777-3223, at least 48 hours in advance of the meeting to arrange for assistance. In addition, upon request in advance by a person with a disability, meeting agendas and writings distributed for the meeting that are public records will be made available in the appropriate alternative format. Any writings or documents provided to a majority of the members after publication of the agenda will be made available for public inspection. Please contact the City Clerk’s Office in City Hall located at 10300 Torre Avenue, Cupertino, California 95014, during normal business hours. IMPORTANT NOTICE: Please be advised that pursuant to Cupertino Municipal Code section 2.08.100 written communications sent to the City Council, Commissioners or staff concerning a matter on the agenda are included as supplemental material to the agendized item. These written communications are accessible to the public through the City website and kept in packet archives. Do not include any personal or private information in written communications to the City that you do not wish to make public, as written communications are considered public records and will be made publicly available on the City website.
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